Copywriting vs. Copyright: Do you know the difference?

Yes, there really is a difference between copywriting and copyright. I am a writer, and I write copy; thus, I am a copywriter. Copy is a form of expression that promotes a person, business, opinion or idea. In addition to promotion, copy is written to raise awareness, to educate or to persuade.

Copy is defined as any written content intended for destinations such as a website, sales letters, articles, books, ads, brochures, press releases, radio, television, scripting and more. All the TV and radio commercials were written by copywriters. The websites you visit for information and articles you find on certain topics, is also seen as copywriting.

Ads in newspapers, articles in magazines and brochures you find almost everywhere is all done by copywriters. A content generator offers the services of copywriting. In fact, it is one of the most sought after services in the writing industry.

So, when you read somewhere about someone offering article writing services, travel content or blog content, you can simply accept that they specialize in copywriting, and it is probably one of their main sources of income.

Copyright on the other hand, is a form of protection. Copyright is a right under the law that protects an author’s original expression of an idea. This includes literary, dramatic, musical, artistic and certain other intellectual works.

The owner of a copyright has the exclusive right to reproduce the work in copies, to distribute copies by sale, rental, lease or lending and to perform or display the work publically. Yes, this is an actual law, just like driving under the influence of substances, and people who violate these rights will most definitely be prosecuted.

As you can see, even though these two terms may sound the same, they are actually two entirely different things. If you need content written for your website or blog, hire a copywriter or contact us. If you are looking at releasing a new album soon, speak to a lawyer about your copyrights, or research it on the internet.

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Candice has helped me to grow my website in leaps and bounds. Her combination of marketing expertise, social media knowledge, and strategic focus has helped shaped the future of my website from a simple blog into a viable commercial entity. Candice is very focused on customer service, and is able to deliver her services with high quality, on time, and at a competitive price. I would highly recommend her to anyone needing her services. - Aviation Central
Working with Alfalfa Content Generator has been an absolute pleasure - we send them a list of blog titles and they magically come up with exactly what we're looking for. We wouldn't have been able to build the Now Novel brand (www.nownovel.com) nearly as quickly without the efficient and excellent service from Alfalfa. - Now Novel
Candice has been a great asset to the development of targeted content for Golfweather.com. Her professional approach leads to on time delivery and a great read for my users. Candice is always into optimising her service to get better results for my site and I look forward to working with her more in the future. - Golfweather.co.za
Alfalfa has provided high quality work across a number of verticals at an excellent rate. The service has been exceptional and they have been a true pleasure to work with. Thanks Alfalfa we'll be working together for some time! - Focus Online
Dealing with Alfalfa is such a pleasure as they always meet tight deadline and supply quality copy. They have never let us as an agency down. We highly recommend Alfalfa and will definitely continue to use their expertise! -Amorphous New Media
Many thanks for the outstanding and topical social media content that Alfalfa writes for Cape Realty International. Candice understands Cape Realty’s business requirements and consequently Alfalfa plays an integral part in the success of our business. The articles and tweets are relevant, topical and interesting, and have without doubt led to an increase in interest on our website and has led to an increase in confirmations. - Cape Realty
Alfalfa Content Generator has been providing content generation services to me for quite some time now and I have always been incredibly impressed. They provide a very wide range of services, from the development of tweets and blogs all the way through to writing content for website pages. The service that I have received has always been both professional as well as personal, and thus far they have always been able to assist, regardless of my request. The pricing is incredibly competitive and the work has always been of a very high standard and delivered on time. The entire process of ordering and taking delivery of the work is also incredibly easy and hassle-free. I honestly very strongly recommend them to anyone looking for similar services. I am not aware of any other company out there that provides the same level and type of service at this price, and I have heard this from other people too. - Arebbusch Lodge

Copywriting vs. Copyright: Do you know the difference?

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