5 easy ways to be bad travel writer

Aug 5th, 2015 in Online Copywriting, Online Marketing, Online Travel writing, Web content marketing

Have pen, will travel. Travel writing is easy and bad travel writing is even easier. Here are five easy ways to not make a living from travel writing. Be superfluous The definition of superfluity is “to use a large amount or excess of something”. In the case of writing, the something is words. Bad travel…

What the travel industry should be doing on social media, but most aren’t

Jul 28th, 2015 in Online Marketing, Social Media, Web content marketing

Social media has brought a transparency into advertising in the 21st century. It can elevate or destroy a travel business depending on how well your business is run, and how welcoming you are to visitors not just in real time, but virtually too. Managing your travel companies’ social media is like being a hotel manager…

4 reasons why your travel company really needs a blog

Jul 8th, 2015 in Content Generation, Online Copywriting, Online Marketing, Web content marketing

It’s a competitive world out there and social media has made the travel marketplace more competitive than ever, but why then is one of the most useful tools of online marketing being ignored by some travel companies? Many companies are engaging with clients on Facebook and Twitter, but so few travel companies are blogging. One…

6 Step Event Social Media Plan

Jan 4th, 2015 in Content Generation, Online Marketing, Social Media, Web content marketing

Using social media to promote any event, from a New Year’s Eve party to a business conference, is the “gilt-edged, handwritten” invitation of the 21st century. The better it looks, the more likely they are to want to come. Here is a 6-point plan to make the best out of your social media for an…

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