Car insurance content: Simple ways to build your business

Sep 28th, 2016 in Content Generation, Online Copywriting

Car insurance is a competitive field. The sheer number of insurance providers vying for car owners’ attention means you need evergreen, excellent car insurance content on your website as well as social media channels. Here are 4 ways to build your insurance business with content: Host an informative and helpful car insurance blog When car…

5 ways to ensure that your corporate voice is heard online

Sep 21st, 2016 in Content Generation, Online Copywriting, Online Marketing, Social Media

Let’s face it, it’s a dog-eat-dog world out there. The information age is overloaded. Why should anyone spend time on your corporate website, or, for that matter, your product? Because you have sparkling content, that’s why. Below we’ll show you how sparkling online content is the modern equivalent of the gift of the gab… If…

‘Intrapreneurship’: How to foster entrepreneurship within your company

Sep 14th, 2016 in Online Marketing

Successful entrepreneurs – individuals who start businesses and shoulder the risk of striking out from scratch – have important skills that are worth fostering in your company. ‘Intrapreneurship’ means developing an entrepreneurial culture within your organisation. Here are 5 tips for fostering intrapreneurship that will elevate your organisation’s success: 1.     Master communication skills  In order…

5 Tips To Negotiating Your Way To A Better Salary

Sep 7th, 2016 in Online Marketing

In the competitive online world of business, getting ahead and commanding the salary (or fees) you want requires skilful self-presentation. Presenting your company’s (or your own) professional acumen convincingly, with verbal and visual aplomb, makes it easier to negotiate your way to a higher salary.   Here are 5 tips on just how can you…

How to make insurance content interesting to your clients

Aug 31st, 2016 in Content strategy, Online Marketing, Web content marketing

If you run an insurance business, creating fresh, original content is key to building a loyal client base. It’s not enough to simply give insurance buyers facts and figures. You need insurance content that builds trust since the industry’s focus is reducing risk. How do you make your insurance content interesting to potential clients? Give…