Internet marketing professionals and content writers often use Facebook as a platform for marketing and communications. This internationally popular website with millions of users is one of the most-visited on the internet, from the occasional user who logs in a few times a week to the Facebook addicts who just can’t get enough of social…

Creative Commons is an alternative to traditional copyright rules. Commonly, most original works are protected by copyright, which reflects specific rights regarding the use and the distribution of work. Creative Commons allows copyright owners to release some of those rights while keeping others, with the goal of allowing access to and sharing of intellectual and…

Earlier this year many sites experienced a serious drop in ranking when Google rolled out a new Algorithm dubbed Google Panda 2.2. Panda is just one of about 500 algorithmic search tweaks Google makes each year. One thing Google addressed with Panda 2.2 is the issue of scraper sites – websites that republish other people’s…

Are you frustrated because you know how important internet marketing is for your business, but you either just don’t know where to start, or you have some idea but you are not sure how it all fits together? If this sounds familiar then I have some great news for you – GetSmarter together with the…

Yes, there really is a difference between copywriting and copyright. I am a writer, and I write copy; thus, I am a copywriter. Copy is a form of expression that promotes a person, business, opinion or idea. In addition to promotion, copy is written to raise awareness, to educate or to persuade. Copy is defined…